Fuxiang brand management of Taiwan Feelingcool umbrella, Feelingcool's history can be traced back to the nineteen sixties,Fuxiona Fuxiang gold jewelry Fuxiona Fuxiang brand introduction Fuxiona Fuxiang agent Fuxiona Fuxian, in Taiwan, Japan, Feelingcool umbrella brand several almost make known to every family. In 1987, the Fuxiona brand in Taiwan Zhang formal establishment of creation, highlight the noble taste to operate the hair, umbrella, sunglasses, silk scarves and other female jewelry. In 1992, Fuxiona jewelry in mainland China, with the establishment of Fuxiona straight camp shop for jewelry business strategy, development of Shenzhen in the high-end market. At present, the rich products company has 25 Fuxiona in national straight camp shop. In 2006, Fuxiona began to expand the domestic market, since the country has nearly 150 outlets, spread all over the city. In the type of headdress in the high-end brands, Fuxiona's market share and comprehensive influence, has been ranked the top ranks. Company employees more than 110 people. The perfect combination of six big pillar products: products, umbrellas, glasses,coach2013夢幻新款目錄, hair accessories, jewelry, scarves, hats and combination: hair + umbrella + + jewelry and glasses combination: hair + HAT + sweater chain + Brooch + jewelry brand positioning brand goal: to become the famous brand brand positioning high taste women Trust: Fashion and beauty intellectual taste, brand philosophy: the combination of color and life,coach2013夢幻新款目錄, to create a successful urban female life perfect pursuit high-quality brand image: fashion sense intellectual woman selling proposition: harmonious beauty, charm and beauty brand core value intellectual: grade: in the high-end products: headdress, jewelry (earrings), seasonal products (umbrella, sunglasses, scarf, hat and so on) consumer groups: fashion, the pursuit of quality of life of urban women consumer mainstream: intellectual woman main price between mental age 26-36 with: 100-500
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